June 26, 2025 | Filed under: Buying a New Roof,Research
Nearly ten years ago, we published a newsletter article asking about the increasing popularity of metal roofing. Halfway into 2025, what does the market look like now? Is the trend continuing, or have things cooled down?
First, let’s look at what metal roofing offers to the residential roofing market. For many, the relatively low cost of asphalt and the minimal installation requirements make it a no-brainer.
So, why complicate things with a more expensive and time-consuming installation of metal roofing?
Quality: The simplest reason calls back to the old idiom, “You get what you pay for.” Investing in a steel or aluminum roof does cost more, but the quality and longevity are readily apparent.
Protection: Digging deeper, we can find that our four-way interlocking metal panels provide incredible all-weather protection. Mechanically locking each panel to its neighbor performs drastically better than asphalt against high winds, severe weather, and even fire.
Professional Installation: Fortunately, more and more contractors are adding metal installation to their repertoires. The biggest mindset shift is from metal as a specialty product to metal as a standard offering. As homeowners continue to request it, contractors are training their teams to deliver high-quality results. We’re happy to work with your contractor to ensure proper installation. If you don’t already have a metal roofing contractor, we can help connect you with one in your area.
Energy Savings: Another relevant concern is energy efficiency. As we head into summer, cooling costs and maintaining a comfortable temperature are both more relevant than ever. An energy-efficient metal roof reduces heat gain and can mean savings of 20% or more on your energy bills.
A Permanent Roofing Solution: The biggest argument for choosing metal roofing is the ability to remove yourself from the repair and re-roofing cycle entirely.
Despite what asphalt warranties say, the industry has documented the average life expectancy of an asphalt shingle roof to be less than 20 years. If you plan to stay in your home for at least one roofing cycle, a metal roof often makes good financial sense. Metal roofing typically lasts upwards of 40 years, sometimes decades longer. Investing today can save you from ever-increasing labor, material, and maintenance costs.
So, metal provides a premium, durable, long-lasting roof with a comparable cost. Is this package enough to entice homeowners today? And has that changed in the last decade?
Based on our sample size of thousands of successful projects from that period, we’ve seen an increase in adoption across multiple demographics. The studies support this finding as well, with the 2024 annual Dodge Report finding that metal now accounts for nearly 20% of the market, a 6% increase since 2021. This stat puts metal squarely in second place among all types of roofing.
Is a Classic Metal Roof the Smart Choice for You?
Every homeowner and every home has unique needs. A metal roof may not always meet your needs. However, the benefits of our quality metal roofing continue to attract more customers each year.
If any of these advantages sound right for you or your home, send us an email or give our team a call. We’d be happy to walk you through your options and help you arrive at your dream roof.
